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Public Art & Placemaking for Rural Areas Toolkit


Benefits & Problems Addressed

Addressing art programming in non-urban areas:  Creative placemaking, using tactical urbanism and public arts programming, are not just for urban areas with high concentrations of people.

Support for rural artists: A strategic program helps identify and support talent and highlight local cultural traditions and creative expression.

Reaching more people with cultural arts: Attracting far flung residents with events, then making art accessible in public spaces helps reach more people and connect them with rich histories and stories.

Tips & Techniques

Using the toolkit: The 39-page toolkit for creative placemaking is divided into two sections: (1) Temporary (or tactical) art projects and (2) public art programs.

Inventories: Map the following (2) current public arts project locations, (2) current event locations, (3) Underused locations for installations and events. For public arts, use other data sets to map where/when high concentrations of people can assemble.

Action team: Create an action team that include artists and creatives as well as people who make things happen.

Creative placemaking as the catalyst: to spark investment in larger programming, begin with creative placemaking and temporary projects to gage support and test ideas. Include performance metrics to evaluate likely success of further action.  Note – success of an initial event could be the key in successfully applying for funding. Tie events and temporary installation to other popular events, venues and important dates such as Arbor Day, Parking Day or a historical anniversary.

Growing a public arts program: The toolkit provides information on Getting started, gaining support and enlisting others for planning and administration, setting goals, funding, commissioning artists, developing education al components, and maintaining the program (and art installations) over time.

Worksheets: The toolkit include worksheets to help with planning, budgets and more.

Hot Buttons: Legal implications and liability for art in public rights of way. Tensions between commissioning high quality out of town artists over local talent. Questions over public funding for art in rural areas.


Places of Possibility (PoP): Public Art & Placemaking Toolkit for Rural Communities



URL link to Main Resource:

Project Location :


Development Context:





Jackson Hole Public Art, LOR Foundation

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